Module 1: Foundations of AI Literacy
What AI is (and isnât)
History and evolution of AI
Key types of AI: Narrow AI, General AI, Generative AI, Machine Learning basics
AI in everyday life (practical applications)
Assignment: Record a 2-minute video explaining âWhat AI is in simple termsâModule 2: Prompting & Generative AI
The art and science of prompting
Text generation: chatbots, writing, productivity
Image generation: graphics, branding, design
Audio & video AI: music, editing, content creation
Advanced prompting: stacking, roleplay, personas
Assignment: Build a small portfolio (1 AI-written blog, 1 AI image, 1 AI video snippet)Module 3: Applied AI in Business
AI for marketing: content calendars, ads, funnels
AI for productivity & automation: email, data entry, reports
AI for customer service: chatbots, CRM tools
Case studies: small business & enterprise adoption
Assignment: Redesign a business workflow using AI (before vs. after example)Module 4: Applied AI in Creative Industries
AI in design: logos, branding, creative assetsAI in writing & storytelling: scripts, books, ad copyAI in music & film: songwriting, editing, post-production
AI for content creators: YouTube, TikTok, social packs
Assignment: Create a branded creative project (social kit, video intro, or story)Module 5: Ethics, Responsibility & AI Bias
Understanding AI bias and fairness
Privacy, data protection, and legal concerns (GDPR, copyright, compliance)
Responsible AI practices and frameworks
Balancing human + AI collaboration
Assignment: Write an âAI Ethics Charterâ for a company or project of your choiceModule 6: Capstone Project & Certification
Capstone project design: choose a focus (business, creative, or hybrid)
Portfolio preparation: showcasing AI projects professionally
Final exam & certification assessment
How to use your certification: LinkedIn badge, résumé placement, case studies
Assignment: Complete and submit your capstone project + final exam to earn certification